AI Growth for Automotive Dealerships
Car dealerships rely on digital marketing to promote inventory, generate vehicle enquiries, and increase showroom visits. The Digital Marketing Groundworks AI Business Operating System helps dealerships attract more buyers, book test drives, and increase vehicle sales.
An Illustrative Growth Journey
A starting point for discussion. The steps below illustrate how connected information could support your business — they are not a fixed, automated system. We configure Corelantis around your organisation and agree activity with you.
Vehicle
New vehicles added to inventory
Campaign
AI generates vehicle-specific campaigns
Ads
Targeted ads reach qualified buyers
Leads
Interested buyers identified
Test Drives
Test drives scheduled
Vehicle Sale
Sale completed
Any campaign activity is agreed with you and reviewed through your managed service. Nothing is published or executed automatically on your behalf without your involvement.
From Campaign Activity to Revenue — Reviewed Together
Connected performance data is brought together so opportunities can be identified and proposed actions reviewed with you.
Proposed actions are reviewed against your agreed policies. Nothing is executed automatically without your involvement.
This brings connected information together so your team can review performance without switching between disconnected tools.
Pain Points We Solve
Low Vehicle Enquiry Volume
Dealerships need consistent buyer leads. The platform automatically promotes vehicle inventory to high-intent audiences.
Inefficient Inventory Marketing
Managing ads for hundreds of vehicles is difficult. AI-powered campaigns automatically generate marketing creatives for each vehicle.
High Cost Per Lead
Advertising costs can rise quickly. The system continuously tests audiences and creatives to lower acquisition costs.
Poor Marketing Attribution
Dealerships often cannot track which campaigns drive sales. The platform connects marketing campaigns to vehicle sales and revenue.
Slow Inventory Turnover
Unsold vehicles reduce profitability. The system identifies vehicles that need promotion and automatically launches campaigns to accelerate sales.
How AI Helps Automotive Dealerships
Generate Qualified Buyer Leads
AI-powered inventory marketing attracts high-intent buyers and drives showroom visits.
Automate Inventory Campaigns
Generate marketing creatives automatically for every vehicle in stock.
Reduce Cost Per Lead
Continuously test and optimize audiences and creatives to lower acquisition costs.
Accelerate Inventory Turnover
Identify slow-moving vehicles and automatically launch targeted campaigns to sell faster.
How Corelantis brings it together
Corelantis managed intelligence connects your business information so your team can review it. The layers below are part of the managed service, configured around your organisation.
The managed service includes four parts:
Connected data (CIE)
Managed connections bring your business information together. CIE is operated by us as part of the managed service and has no customer access.
Intelligence
A read-only view to review what your connected information shows and proposed next steps. Intelligence does not change external systems, publish content or execute campaigns.
Support
Documentation, support conversations and tickets for your organisation, kept in one place.
Apps
Additional standard apps can be added to your managed service as your needs grow. Each is provided as a dedicated business copy.
AI provides the intelligence. Humans provide the judgement.